Writing services:

Case Studies  –  Several academic case studies I’ve written won Best Case Award at UC Berkeley Haas School of Business.  I enjoy working with faculty teams to write cases that effectively meet learning objectives.  I’ve also written corporate case studies to meet marketing goals.

Marketing materials – I bring real-world business experience to create a full range of materials.  In my corporate career, I was VP of communications for a west coast bank and marketing manager for Tektronix where I coordinated international product launches.

Video scripts – I began my journalism career writing “for the ear” as news director of a CBS affiliate in California.  Today I’ve written 100+ demo/explainer scripts and other longer form scripts.

Magazine articles – I’ve contributed to several national magazines… both trade pubs and consumer magazines.  Whether it’s a business profile, service, or round-up style piece, I write engaging and well-researched articles (I have a journalism degree).

Clients – UC Berkeley, Northwestern University, Kaiser Permanente, Intel, Nexxo Financial Corporation, BNA Smart Payments and Virtual OfficeWare.   Sectors I often write about are financial services, real estate, marketing, health care and technology.